Pages

Tuesday 25 May 2010

Facebook page update

Recently I said I was feeling a bit behind the curve on Facebook pages so I've been thinking about it a lot lately including the other week when I put up a post Trying to get beyond 'Likes'.

I'm going to put a Like box in here - just because I can now ;)



Well, we've been trying a bit harder and we've been getting more interaction (more fans too, but it was interaction that we were after). During 10-14 May we tried to give a bit of a push on 'Exam time', Marta has been doing most of the work including:
Many of the items didn't yield much response but it did yield more than we normally get. It will take a while for us to learn what works and doesn't work but, importantly, it will also take a while for the culture of the page to change so people who like it will interact with it. Many people will want to use it just to receive updates, which is fine (and we'll never be as hip as the Students' Union), but if people want to interact they'll be more opportunity to do so.

Here's the page summary for the relevant week.
  • +24 fans this week (1,282 total fans)
  • 19 Wall posts, comments and likes this week (0 last week)
  • 932 visits to your page this week (543 visits last week)
And the pattern seems to be continuing, here's last week's stats:
  • +112 fans this week (1,394 total fans)
  • 9 Wall posts, comments and likes this week (19 last week)
  • 1,102 visits to your page this week (932 visits last week)
Which is an encouraging start.

1 comment:

  1. Ask open questions, use polls (PollDaddy app). Broadcasting announcements doesn't lead to conversations. I'm starting to learn how to make http://www.facebook.com/MicrobiologyBytes feel more like David's SU page.

    ReplyDelete